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THIS ISSUE

When social media goes bad...

Training new employees in a small biz

Video: tips on defining the size of a market

The hardest part of starting a business is actually starting

How much does it cost a company to stop blogging

The color of your website has a huge impact on what people buy

Video of the Week: Impressionist does Shakespeare in 25 celebrity voices

July 27, 2011

When social media goes bad...

What happens when a world-famous brand that birthed one of the best known marketing campaigns of all time decides to hop into the social media world with a witty new campaign poking fun at everyone's favorite punching bag: women with PMS? Well, you know what they say: hell hath no fury like a woman scorned. Here's the tale of how "Got Milk" went terribly wrong and what we can learn →

Training new employees in a small biz

You hear it every day - small businesses are the engine for job growth. Big companies, while they employ a lot of people, don't add many new jobs. But it's ironic - big businesses have all the training programs while small business often skip training altogether (here's your desk - good luck!). And while we love informality as much as anyone, sometimes it's best to start your hew hires off right →

Video: tips on defining the size of a market

If you're thinking of leaving your job to start a business, asking a bank for money to fund a business or trying to decide how much to spend on marketing a business, chances are you need to know the size of the market you're targeting. But, if you've ever tried this, you know it's not as easy as hitting Wikipedia for "size of the music industry". Here are 5 tips to defining your market →

 

IN OTHER NEWS

LaunchBar: you'll love it

They say there are two types of people in the world: those who love LaunchBar and those who haven't tried it yet. Now, if you're somehow in the second group, then prepare to fall in love →

Customer spotlight

Hireology ran up to us at a conference to tell us that they got their logo from cS - and man are we glad they did! From logos to lab coats, they're having fun with their brand →

Top apps for Gmail

Most of us live and die by our Gmail accounts but did you know you can add apps to your Gmail? Of course you did, smarty pants. In that case, here are five great apps for Gmail →

The hardest part of starting a business is actually starting

While this sounds wildly common-sensical, I couldn't have said it better myself. In fact, it reminds me of another favorite saying of mine: the hardest part about doing the dishes is doing the dishes...

How much does it cost a company to stop blogging?

We've all wondered - do all these blog posts even matter? Would anyone notice if I just stopped? Amazingly, someone did the research and the answer is surprising (and backed by solid data).

The color of your website has a huge impact on what people buy

Did you know that 85% of shoppers state color as the primary factor in their decision to buy? Color! Not features or price. Color. Maybe you should think twice before launching that neon pink website.

Video of the Week: Impressionist does Shakespeare in 25 celebrity voices

OK, we've all seen people do celebrity impersonations. Impressive. But impersonating celebrities reading Shakespeare? Tricky. And 25 voices in a row? Outstanding.

We want to hear your story

Thanks for checking out crowdSPRING’s Small Biz Newsletter - our bi-weekly look at start-ups and small businesses. We’d love to highlight your small business or startup in a future newsletter or blog post. Send us an email at smallbiz@crowdspring.com and tell us about your small business or anything else that's on your mind!

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